

Nobody wanted anything to do with it, so in 2005, Pandora launched its own discovery service on the web. They had assembled a team of engineers and musicians to build a recommender system for music, called the Music Genome Project, which would “capture music at its most fundamental level” through over 450 attributes to describe a song.Įven though the system worked, Pandora (originally called Savage Beast Technologies) spent four years attempting to license the technology to AOL, Best Buy and the music industry. In a small apartment in San Francisco, Tim Westergren and Jon Kraft were also attempting to use infuse the music industry with technology. Let us help you elevate your growth game today! Start Your FREE Growth Audit Moburst creates category leaders and is the powerhouse behind the giants like Google, Reddit, and Uber.

It is not available yet in other parts of the world.Achieve and exceed your goals with a high-impact strategy! One important thing to note is that it is currently only available for users living in the US. My Collection saves a history of everything you've listened to, as well as those you've saved.Īs mentioned earlier, the streaming service is available in Plus or Premium subscription plans, and with them, you can remove ads from streams and unlock more features like personalized playlists based on your listening history, and many others. Pick one, and you’ll then proceed to the Now Playing window that shows a playlist and a large album art side-by-side. You can start with Browse to discover music or podcasts. You have three tabs at the top-right to navigate through and a search bar at the center.

Pandora features a minimalistic user interface. One of the steps it took was creating a dedicated desktop client that no longer needed a browser to work. While it has fallen behind the times somewhat, it has been continually improving to offer more features and a better user experience that can keep up with today's saturated online streaming landscape. Before the success of Spotify, streaming platforms already existed, and Pandora is one of the pioneers.
